The Guardians of the Galaxy music-playing bag of Doritos

06:46

Doritos Galaxy

Frito-Lay and Marvel have teamed up to offer a limited-edition Doritos bag to promote Guardians of the Galaxy Vol. 2. The bag comes with a integrated MP3 player containing the soundtrack from the movie, a pair of 80s-style headphones, and a USB charging cable.

Plug your headphones into the bag, press play, and enjoy the Doritos packaged inside!

Their custom hashtag isn’t taking off the way that they had hoped (only 1 result on Twitter and 2 on Insta), but I have to admit, this is kinda cool…exactly the sort of weirdo product promotion that people would have gone bonkers for in the 80s.1 Engadget has a look at the bag and how it works:

The bags are sold out on Amazon (and I don’t think they were ever available anywhere else), but if you really want one, they are selling on eBay for anywhere from $50 to $500.

  1. You might even say — wait for it (actually don’t, this is stupid and beneath us all) — that it’s all that and a bag of chips. (Told you.)

Tags: advertising   food   Guardians of the Galaxy   movies   music

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