Cignature Films is showing the first episode of Mad Men in its entirety but with all of the cigarettes replaced with kazoos. Here’s a short clip (watch the whole thing here):
Though smoking in movies was a staple element of old Hollywood, the Center for Disease Control and Prevention found that tobacco has had a resurgence in recent years on the big screen. It has been reported that 44% of adolescents who start smoking do so because of smoking images they have seen in the movies. Cignature Films wants to change this statistic for the better.
They also have plans to do the same with Fight Club, The Godfather, and Stranger Things. I’m wondering how long this is gonna stay up though…a clip or two is perhaps covered under fair use but I can’t see studios allowing entire movies and episodes to be shown without some kind of legal action. (via rob walker)
Tags: cigarettes Mad Men remix TV videofrom kottke.org http://bit.ly/2WLFDsY
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